The Pig Butchering Invasion Has Begun

More than 200,000 people in Southeast Asia have been forced to run online scams in recent years, often being enslaved and brutalized, as part of criminal enterprises that have netted billions in stolen funds. Such “pig butchering” operations have largely been concentrated in Myanmar, Cambodia, and Laos, typically rooted in Chinese organized crime groups exploiting instability and poor governance in the region. Though they come at great humanitarian cost, pig butchering scams are undeniably lucrative and, perhaps inevitably, similar operations are now being uncovered on multiple continents and in numerous countries around the world.

A WIRED review of law enforcement and civil society action as well as interviews with numerous researchers show that pig butchering operations that are offshoots of the Southeast Asian activity have emerged in the Middle East, Eastern Europe, Latin America, and West Africa. Many of these expanded operations apparently have links to Chinese-speaking criminals or have evolved in parallel to Chinese Belt and Road Initiative investments, the country’s massive international infrastructure and development initiative.

In 2023, the FBI had reports of nearly $4 billion in losses from the scams, and some researchers put all-time total global losses at $75 billion or more. Beijing has made a concerted effort in recent months to crack down on pig butchering schemes and human trafficking to scamming centers in the Southeast Asian region, but the activity is proliferating around the world nonetheless.

“As all sorts of attackers learn that they can make serious money doing this, they’re going to make those pivots,” says Ronnie Tokazowski, a longtime pig butchering researcher and cofounder of the nonprofit Intelligence for Good. “So pig butchering is cropping up in more and more countries. Even with all the interventions researchers and law enforcement have done there is little to no sign of this stopping.”

Pig butchering emerged in the last five years and is a type of scam that involves building seemingly intimate relationships with victims. Attacks often start by texting potential targets out of the blue and getting them talking. Then attackers begin to build a rapport and introduce the idea of a special or unique investment opportunity. Finally, victims send funds—typically cryptocurrency—through a malicious platform meant to look like a legitimate money management service, and attackers must launder the money from there. All of this takes time and careful planning from a large workforce. Experts say people from more than 60 countries have been abducted and trafficked to Southeast Asian scamming compounds that typically operate with thousands of forced workers. And in recent months, scam centers have been detected around the world as well in different configurations and sizes, but with the same goal.

“Organized crime groups have basically taken advantage of a favorable situation, a favorable environment for them related to governance challenges, limited enforcement capacities, limited regulations and legislative frameworks,” says Benedikt Hofmann, the deputy head of the United Nations Office on Drugs and Crime’s Southeast Asia and Pacific office. “All these ingredients you also find in some other places of the world.”

“What we’ve seen is criminal groups who are invested in this region here, looking beyond this region for establishing similar operations,” Hofmann says of the international expansion.

The wealthy, authoritarian city of Dubai, within the United Arab Emirates, has emerged since 2021 as the largest epicenter of pig butchering outside Southeast Asia. According to the UN, international migrants comprise more than 88 percent of the UAE’s population, making a uniquely diverse, and potentially vulnerable, workforce readily available.

“Dubai is both a destination and also a transition country,” says Mina Chiang, the founder and director of Humanity Research Consultancy, a social enterprise focusing on human trafficking. “We can see lots of compounds that are actually operating in Dubai itself.”

In July, Humanity Research Consultancy identified at least six alleged scam compounds believed to be operating around Dubai. The research—based on testimony from forced laborers, data leaked from a cyberattack, and social media posts—identified potential compounds around industrial and investment parks. These operations “to the best of our knowledge are managed by Chinese-speaking criminals,” the research says, adding that they operate in a similar way to compounds in Southeast Asia.

“They call it a typing center. But a huge scam call center,” reads a one-star review left for a location in Dubai on Google Maps. Another says: “Mostly poor people from Africa working there and mosltly jailed in Dubai. No matter how much they offer you everything is scammed. Highly suggest never ever go there.”

Dubai’s police force did not respond to WIRED’s request for comment about potential scam centers located in the city.

Pig butchering operations may have emerged in Dubai because of immigration and workforce dynamics, but in multiple African countries the activity has started to appear because of an existing culture of organized scamming.

In Nigeria, where digital scamming has been a prominent illicit industry for years across numerous platforms, it was all but inevitable that attackers would adopt the conceits and tactics of pig butchering. The scheme is mature enough that there are now readily available prefab cryptocurrency investment platforms, templates, and scripts available for sale online to anyone who wants to get started. A gang that is already used to carrying out romance scams or business email compromise schemes could easily adapt to the premise and cadence of pig butchering.

“If you look at West Africa’s history with social engineering stuff, it’s a potent mix,” says Sean Gallagher, principal threat researcher at Sophos. “You’ve got a lot of people who have seen this as a way to make a living, especially in Nigeria. And the technology is easily transferable. We’ve seen pig butchering packages for sale that include fake crypto sites and scripts that appear to be tailored to targeting African victims.”

Nigerian law enforcement have been increasingly pursuing cases and even securing convictions related specifically to pig butchering. Gallagher and Intelligence for Good’s Tokazowski also say that in studying and interacting with scammers, they have seen technical indicators that pig butchering attacks may be coming out of Ghana as well. The US Embassy in Ghana has warned about the potential for financial scams originating in the country.

Pig butchering has cropped up in other regions of Africa as well, with ties to Chinese-speaking criminals. In June, 88 people in Namibia were rescued from a scam center, which had links to Chinese nationals who were reportedly arrested. Meanwhile, local reports also indicated that 22 Chinese nationals were sentenced to jail time in Zambia for their links to local scam centers.

Stephanie Baroud, a criminal intelligence analyst in Interpol’s human trafficking unit, says the policing organization, which has been coordinating law enforcement actions, has seen an increase in international scam centers. Not all of them are linked to criminal groups from Asia.

“While sometimes we are noting a link to Asian groups, there are cases where there haven’t been,” Baroud says. In some situations, she says, new pig butchering activity around the world seems to be an offshoot of Southeast Asian operations, but unrelated actors appear to be taking the model and adapting it to their resources and expertise.

The scams have emerged in Eastern Europe as well. At least two “fraudulent call centers” trying to con people into investing in cryptocurrency were uncovered by law enforcement in Georgia this month, with reports saying men from Taiwan were forced into working in the country. Local officials, who did not respond to WIRED’s request for comment, have said in recent years they have prosecuted seven companies involved in call center operations.

Scam compounds have also been broken up in Peru and Sri Lanka. And there has even been alleged trafficking in truly unexpected places like the Isle of Man, a British territory where almost 100 people were working between 2022 and 2023 as part of a pig butchering operation, according to a BBC investigation from August.

“The People’s Republic of China–origin criminal groups that are behind these sophisticated forms of scamming are looking to build networks and hubs all around the globe simply because this is so lucrative,” says Jason Tower, the country director for Burma and a long-time security analyst covering China and Southeast Asia at the United States Institute of Peace.

Pig butchering scam centers rely upon multiple layers of criminality to operate, encompassing the recruitment of trafficked people, running scam centers on a day-to-day basis, the development of technology to scam thousands of people, and the sophisticated money laundering required to process billions of dollars. As Chinese authorities have cracked down on Chinese-speaking criminal organizations operating scam centers across Southeast Asia, the groups have likely continued to spread their operations, albeit at a smaller scale.

“I would say it was an intentional hedging strategy, seemingly to diversify the geographic basis of operation and ultimately ensure business continuity,” says John Wojcik, an organized crime analyst at the United Nations Office on Drugs and Crime. “But at the same time, I think it’s also an immediate reaction to mounting law enforcement pressure and regulatory tightening in this region.”

In addition to the geographic spread of pig butchering operations, researchers note that there has also been a shift in the people targeted by traffickers to “work” in scam compounds. “Over the past two years, the countries targeted for recruitment have gradually shifted westward,” says Eric Heintz, a global analyst at human rights organization International Justice Mission.

Many trafficking victims within the early years of pig butchering were based in Southeast Asian countries, but this soon shifted to South Asian nations such as India and Nepal, Heintz says. “We have since seen recruitment posts targeting East African nations like Kenya and Uganda, and then West African countries like Morocco, and then, most recently, we have seen posts targeting El Salvador.”

As always, the spread and evolution of pig butchering is driven by how profitable it can be. Researchers say that another alarming trend involves people from around the world choosing to go work in scam centers or even being liberated from forced labor and returning to keep working voluntarily. As long as the money keeps coming in, pig butchering will keep spreading around the world.

“Fraud is not being seen as a serious crime—not like drugs, not like terrorism,” Humanity Research Consultancy’s Chiang says. “Globally, we need to start shifting that idea, because it creates the same kind of damage, and maybe even more because the amount of money we’re talking about is so huge. We are racing against time.”